Hey, I’m Sydney!

I have two passions: digital marketing and women’s health.

About five years ago, I decided to merge the two by helping women’s health brands get the word out. My goal is to help these companies educate women about the problems their solutions are designed to solve. Women’s health has been underserved for far too long, and I’m passionate about helping the brands doing meaningful work reach more people through clear, effective marketing.

I grew up in Youngstown, Ohio, where I earned my Bachelor’s in Marketing and MBA in Digital Marketing from Youngstown State University. Throughout my career, I’ve developed a generalist skill set working with growing brands to build omni-channel marketing strategies that drive real impact.

I built Her Side, to help the brands advancing women’s health reach the women who need them most.